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Speaking of Women's Health ®
For the ninth consecutive year, Florida’s most watched Public
Broadcasting Service station, WEDU has retained The Outsource Media
Group to coordinate it’s Speaking of Women’s Health®
conferences. These events are important annual fundraisers for the
station, which serves 16 counties on the West Coast of Florida.
The 2008 conferences are scheduled for June 21, in Sarasota and
August 23, in Tampa.
These unique events pamper, empower and inform women about health
and well-being topics. The combination of food, gifts, and compelling
local and national speakers has proven to be an incredible success.
Previous events coordinated by The Outsource Media Group in Tampa,
Orlando, St. Petersburg and Sarasota have all been
sell-outs! (Tickets often sell out in just a few hours.)
The Outsource Media Group is seeking local sponsors to help underwrite
the costs of these fundraising events for WEDU. Depending on the
level of their support, these partners receive recognition on-air,
online, and in print advertising, in addition to access to hundreds
of women on the day of the event.
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| Forum
The Outsource Media Group sells advertising for this unique quarterly
published by the Florida Humanities Council. Forum has been
recognized by the Florida Magazine Association with numerous awards,
including Best Overall Magazine, Best Written Magazine, Best Feature
Article and Best Single Issue.
With a circulation of 25,000 per issue and an estimated pass-along
readership of 100,000, Forum reaches an audience that is
predominately female (70%), highly educated (51% have a masters
degree or higher), and financially successful (53% have incomes
exceeding $60,000.)
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| CenterBill
The Outsource Media Group sells advertising for the Tampa Bay Performing
Arts Center’s official program, CenterBill. Nearly a half
million theater goers each year consider CenterBill the menu
for their evening’s entertainment. Frequently they read it from
cover to cover to glean information on a show’s stars, plot and
background. Many people save them as souvenirs of a special evening
out.
CenterBill is published 10 times a year. Its readership
is affluent (more than 43% have an annual household income of $75,000
or higher) and educated (65% completed college.) Two thirds of the
readers are women, more than one-third are between the ages of 25
and 49.
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| Helping Florida’s Libraries
Stay Vital in Their Communities
The Outsource Media Group continues to assist the Tampa Bay Library
Consortium as it raises awareness and support for the exciting online
"Virtual Library of the 21st Century" as well as for traditional
“bricks and mortar” libraries across the state. The
"Virtual Library" includes online services like "Ask
a Librarian" and "iBorrow," innovations that revolutionize
the way we use libraries. With the help of the Outsource team, TBLC
and the Florida Library Association continue to develop new marketing
efforts to keep libraries current and vital to their communities.
TBLC's membership includes 95 libraries in 12 west central Florida
counties (representing more than 3.8 million people.)
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| The 17th Annual Tampa Tribune Outdoors
Expo & Boat Show
The Outsource Media Group is currently coordinating the 17th Annual
Tampa Tribune Outdoors Expo & Boat Show scheduled for February
29, March 1 & 2 at the Florida State Fairgounds. Recognized
as Florida’s largest and best-managed family outdoors show,
this amazing event attracts tens of thousands of attendees each
year, dwarfing other events in Florida and much of the Southeast.
The Outsource Media Group is seeking vendors and sponsors for the
Expo. The Expo offers 140,000 square feet of air-conditioned floor
space, plus major outdoors display areas in a lake-dotted landscape
with open or tented space for boats, RV’s and trucks.
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WAVE Magazine the Florida’s Marine SuperShows
The Outsource Media Group is selling advertising for WAVE, the
number one distributed marine lifestyle publication in Florida and
fifth in the entire U.S. Through strategic partnerships with Florida
newspapers including The Tampa Tribune and The Miami Herald, WAVE
reaches tens of thousands of additional readers in affluent zip
codes. Additional partnerships with McClatchy Publishing, Sky Auction
and Connected Media, WAVE reaches across the country and around
the world in showcasing the very best on, in, and around the water.
Outsource is currently recruiting vendors for Florida’s Marine
Super Shows, scheduled for April 25-27 at Haulover Park & Marine
in Bal Harbour and May 23-26 at Vinoy Park, Marina & Hotel in
St. Petersburg. The Marine Super Shows are designed from the waterline
up to sell not only boats and marine products, but the lifestyle
that makes it all possible. |
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